High-Performance Higher Ed Marketing
Looking to drive recruitment? Raise awareness? Inspire engagement?
We can help.
For more than 20 years, we’ve been helping colleges and universities achieve meaningful and strong returns on investment. Using our multi-channel toolkit, we can help you develop a winning strategy to address your core marketing and advertising needs. With a focus on the enrollment journey, we’ll help identify your audience, expand your funnel, and drive recruitment.
Media & Strategy
We know how to reach the right students at the right time. With expertise in audience segmentation, optimization, and data analytics, we create KPI-focused campaigns that are cost-effective and make an impact. And our customized reporting and insightful action plans will help you stay on top of your results.
Media Research & Strategy
Negotiating, Planning & Buying
Optimization, Analytics & Custom KPI Reporting
25%-30% added value add-ons per campaign
Digital & Social
As a Facebook agency partner with direct relationships with Google, LinkedIn, DoubleClick, and other DSPs, our focus is on a student’s digital journey from attraction through enrollment. We stay on the cutting edge of trends and platforms, and can help integrate our campaigns with your organic web and social content, including PPC, SEM, & Adwords.
Paid Search
Paid Social Media Campaigns, with multi-platform integration
Landing Pages & Lead Generation
Programmatic and Remarketing
Creative & Branding
Whether it’s raising awareness among a new audience, enhancing your school’s reputation, inspiring engagement, or creating a program-specific brand campaign, our creative ideas are guided by your goals, and crafted to inspire action among your audience. Our innovative, award-winning work has helped our clients move the needle.
Branding & Campaign Design
Creative Concepts & Copywriting
Print & Digital Graphic Design
Social Media Content Development
Photography & Video Production
Graduate Programs
In addition to our general expertise within higher education, we have a particularly noteworthy background in graduate programs. This experience (which includes over 100 different programs) gives us unique understanding of the graduate audience and their distinctive marketing habits. From part-time to full-time, online to in-person, we have a deep understanding of the graduate space.
